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Showing posts with the label Vegetables

Mistakes make you stronger

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In what is considered as a head-turning market opportunity, I went about with plans to deliver Eco-Friendly clay Ganeshas to customers at their doorsteps. While a few people have already tried it in the past with limited success, this was perhaps the first time a Hyperlocal Ecommerce Marketplace (my startup Oyethere.com) was trying something very unique such as this. We had four different options – an idol of Clay Ganesha being common in all the four and the additions being different in each one of them. Icing on the cake was that we would pick up the Ganeshas back from customers houses after the five day ritual was over, thereby providing customers a great sense of relief from rushing towards water bodies for immersing the idols, as is the normal practice around the festival that is celebrated all over the world by Hindus with much fervor. Being a strategy guy, I planned meticulously on how this whole exercise should be executed. Firstly, met our product partner well in advance to

Forecourt Retail–More returns per Sq.ft

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The Apurva Chandra Committee appointed by the Union Government of India to review the proposals made by the Associations and Unions of the owners of over 40,000 fuel stations in India to increase their margins has proposed a few charges to be incorporated which are as below; Rs. 2 to fill air for two-wheelers Rs. 5 to fill air for four-wheelers Rs. 20 to fill air in a truck or a bus Rs. 2 for Drinking water / Toilet usage etc. “These are the maximum suggested charges. The RO (retail outlet) dealers would be at liberty to charge lower rates” the committee said in its report reviewed by the Economic Times, India’s leading Financial daily. Currently these services are provided free, and pumps are penalised if they do not offer these facilities. The committee, which submitted its report last year, justified user charges as dealers required to employ additional staff to man these services. The Federation of All India Petroleum Traders (FAIPT) has threatened to go on an indefinite

Dasera – Diwali Dhamaka for Retailers

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A former colleague of mine, a Swiss gentleman once quipped that everyday in India is a festival day! Well, he was right in a way, maybe not quite literally though. With so many religions and diverse cultures, indeed every day may have some form of festival in India… This October month is one of those rare ones – that benefit Grocery Retailers, typically supermarket and hypermarket chains like Food Bazaar, Reliance, Spencer's, More, SPAR, EasyDay and others. Navaratri / Dasera, which commenced on 27th Sep continues into the first week of October and Diwali will be celebrated during the last week of the month. Typically, the monthly Grocery shopping happens once a month, usually in the last week of the month gone by or during the first week of the current month. But in this case, families would have to shop twice, and probably more quantities than usual – roughly 1.5 to 2 times the average quantities. Navaratri is celebrated in different forms and signify different things for peopl

David vs. Goliath – Retailers and Kiranas. Long Live David.

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I was actually not so surprised to see the store closed for a few days, although really felt bad about it. The first time I entered the store ever since I moved to my new locality, I really didn’t get the right vibes – somehow, these psychological factors work a lot in Retail. The store was in a good location, with grand visibility due to a small curve around, was located in the upper ground floor, which means one has to take a few steps to reach the store and even had unlimited car parking facility along the road side. So, there were actually no concerns about the location per se. But once inside the store, I somehow felt that this store wasn’t doing too well. The category mix was just fine, although in my first visit (which was during the first week of the month), I didn’t get as many as 6 items in the monthly shopping basket. The staff attitude was good – atleast not so bad given the indifference that we see at many other similar retail stores. The stench (of Non-Veg Food) for a h