My Retail Journey
Notes of a Retailer by Profession and Choice!
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29 June, 2012
Another New store Opening?!?
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Retailers in India seem to be continuing their efforts to open new stores, despite a slowing economy, higher import values, a falling rupee,...
08 June, 2012
Franchising–The first step towards Entrepreneurship
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Franchising has been around for long. Many global brands such as Adidas, Benetton, Levis, Subway and a lot more have grown globally due ...
24 May, 2012
The Dangerous Minimum Guarantee Model in Retail Expansion
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Aggressive store expansion means two things – heavy capital expenditure and lots of people to manage the stores. Every brand worth its salt ...
04 May, 2012
Apple–Smart Product or Smarter Retailer?
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After a lot of careful consideration over the past few months, including reading various literature online and discussion with friends a...
12 April, 2012
Forecourt Retail–More returns per Sq.ft
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The Apurva Chandra Committee appointed by the Union Government of India to review the proposals made by the Associations and Unions of the ...
07 April, 2012
Music can convert more customers!
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I asked him, “are there people in your store who have had a love-failure"??” and obviously he was confused. He called for his supervis...
29 March, 2012
Instead, they drive away footfalls!
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I was recently in Chennai and happened to see an advertisement in the newspaper from a leading footwear Retailer announcing End of Season S...
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