My Retail Journey

Notes of a Retailer by Profession and Choice!

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04 March, 2022

My trysts with Ad-film making

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Yesterday, I completed making my 12 th  Ad film, this one for my current employer Specsmakers. Though I always had a liking and flair for co...
28 February, 2022

Brands are timeless, Khans are not

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If you have been following all the chatter on social media and top brand / advertising journals and magazines, the buzz is about the recent ...
15 February, 2022

Valentines’ - a lost Retail opportunity?

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A decade and a half ago, Valentine’s day sales was something that retailers across India were looking forward to. Slowly, the sales opportun...
16 January, 2022

The Annual Tribute post

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Even as the country celebrates Pongal, Makara Sankranthi, Lohri and so on, I cannot but reminisce and thank my stars for where I am, what I ...
12 December, 2021

The day to say “Thank you”

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This year, I am fortunate to celebrate RED – Retail Employees Day with over 500 front end staff in my team at Specsmakers. What started on 1...
09 December, 2021

The race to go Omnichannel

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  Earlier this week, I had been to Kanchipuram, around 90kms west of Chennai on store visits to review the team’s performance. While I have ...
09 September, 2021

Opening New Stores - a Rewind...

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When I first joined the retail Industry in 1997, scooping ice-cream as a part-time job for Baskin Robbins in Chennai, little did I imagine I...
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Shriram, The Retailer
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