My Retail Journey
Notes of a Retailer by Profession and Choice!
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Showing posts with label
Brand Factory
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Showing posts with label
Brand Factory
.
Show all posts
30 August, 2020
The Future of Retail
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The writing was on the wall for a long time. Many old timers like me and thousands of retail enthusiasts in India and worldwide were eager...
04 July, 2012
Malls and Anchors – the inseparable cousins!
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A year after Borders Group collapsed, a survey by Colliers International shows that one-third of 205 bookstores shut down by the company a...
28 October, 2011
Selling, Upselling and Unselling
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Despite my request thrice, the staff of India’s first class airline forgot to sell me sandwiches and muffin, my first and most important me...
29 September, 2011
Controversial Ads, Branding and Footfalls
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There has been a lot of furore over the recent so called “indecent” advertisements in the mainline media by “Flying Machine” (FM), a popula...
31 August, 2011
Is Online Sales all about Discounts?
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Early this week, I received a mailer on my inbox – that screamed a 51% Discount – just that I was confused if it was at their physical stor...
15 May, 2011
Paribartan! Retail revival in West Bengal?
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My initial happiness started worrying me after sometime – after all who wouldn’t want to achieve their Sales targets! When I was told earlie...
13 July, 2010
Beginning of the End...
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I was in Germany for a month in June 2008. Not on a holiday, but on a mission. I was part of a five member team sponsored by The Rotary I...
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