Showing posts with label GMV. Show all posts
Showing posts with label GMV. Show all posts

27 May, 2025

GoV, GMV and Profitability

In a recent post on this platform, one of India’s most successful entrepreneurs Aadit Palicha cribbed how a competitor employee was maligning Zepto - his company’s reputation to potential investors.

For those who may have missed, Zepto is currently raising secondary investment ahead of their much touted IPO.

During their last funding round in 2024, the company was valued at USD 3.5 Bn, perhaps the first ecommerce platfiorm and the fastest to reach such sky high valuations.

In that post, he also shared several details, according to this article which breaks it down.

He says the monthly GoV including Ad-revenues and sales of Fruits and Vegetables in currently INR 2,400 Cr.

Say, INR 300 Cr comes from advertising revenues pm.

Then, it is about INR 70 Cr per day and with an estimated 700 dark stores, that’s 10 lakh per location every single day. Top Hypermarkets in India do not report such daily sales numbers! But Zepto does. Investor money, after all.

With a bill value of INR 350, that’s 2,000 daily transactions. A delivery boy makes around 60 deliveries day and earns up to INR 30 per order. 

Let’s assume Zepto makes a Gross Margin of 20% on each order. That’s INR 70, of which they pay almost half to the driver (which includes fuel cost). 

With the balance, will the dark store, including corporate costs ever be profitable? If so, then every kirana store in this country would have been a rupee millionaire at best. Reality is different. 

I really wish Zepto good luck in their endeavours but will they ever be PAT positive?

GoV, GMV and Profitability

In a recent post on this platform, one of India’s most successful entrepreneurs Aadit Palicha cribbed how a competitor employee was malignin...